Articles Archive for January 2010
Search Engine Optimisation »
In the last few months you would have probably have noticed that Google is displaying rich snippets more and more in the search results. Rich snippets are various types of information about your web page including reviews, price author, address etc.
Rich snippets are made possible by two large standards called microformats and RDFa. But how can adding rich snippets to your site improve your SEO?
There are many benefits of adding rich snippets, firstly you might want to add the mark-up code to your contact us page. This will ensure …
Headline, Search Engine Optimisation »
Unless you have been on another planet for the past week, you will know there has been a devastating earthquake in Haiti. After the devastating quake, many charities have been accepting money online to help the people involved.
Predicatably black hat SEO specialists have been optimising sites for keywords related to the earthquake to try and cause maximum disruption, and make some money. Most of the black hat attacks have been created to try and spread rogue ant-virus software. Black Hat SEOs are attacking keywords such as Haiti, and the capital …
Headline, Search Engine Optimisation »
Everyone who has heard of SEO knows that obtaining quality backlinks to your site will push your site up the rankings. The problem is that new site owners are so keen to obtain keyword backlinks, that they sometimes build the backlinks too quickly or over optimise the keywords in their backlink campaign. This over optimisation tactic can lead to a Google over optimisation penalty which will harm your site more than benefit it.
How do you get an over optimisation penalty? The first way of obtaining an over optimisation penalty is …
Featured, Headline, Search Engine Optimisation »
Google can index and crawl PDFs, in fact many PDF’s rank well in the search results compared to websites built in flash. Google can actually index the content in the PDFs, however PDFs do cause the search engines some problems if you are not careful enough.
Many sites will use PDFs to create highly graphical images of their products or services, these types of PDF images Google struggles to understand just as it struggles to understand and rank images. It seems Google still heavily rely on the content.
You should try …
Featured, Headline, Search Engine Optimisation »
I have been using Google Chrome for a while now, it resembles true Google style in that it is very efficient and simple to use. When Google Chrome was first released it became very popular, it actually managed to capture 1% of the browser market within the first 12 hours of its release. Google Chromes very back to basic look makes it very easy to use, these features have no doubt increased its popularity.
Google Chrome has now been available for around 16 months, and in this short space of time …
